The short version
- C2H starts as a contract role and converts to the client's employee after a defined period.
- The client pays a conversion fee on convert.
- Fits when fit evaluation, headcount timing, or mutual due diligence matter.
- Candidate is employed by the staffing firm during the contract period, not the client.
The longer explanation
How the engagement is structured
A contract-to-hire engagement typically runs:
- Contract period (3-6 months). The candidate works at the client as a contractor, employed by the staffing firm (W-2) or through their own entity (corp-to-corp). The client pays the staffing firm an hourly bill rate; the firm pays the candidate. The candidate is not a client employee and does not receive client benefits.
- Evaluation window. Both sides assess fit. The candidate experiences the client's team, tools, and culture on real work. The client sees the candidate's actual performance, not just interview signal.
- Conversion decision. At (or near) the end of the contract window, the client decides whether to convert. If yes, a conversion fee is paid and the candidate moves to the client's payroll. If no, the contract ends and the candidate moves on.
Some contracts include a "zero-fee conversion date" — typically 9-12 months into the engagement — after which the client can convert without a conversion fee. This caps the staffing firm's total margin and is increasingly common.
Why C2H exists
Three forces create the market:
- Fit risk is real. A conventional hiring process (interviews, reference checks, background) produces signal but not certainty. C2H lets both sides test fit on real work. For roles where the cost of a mis-hire is high, the evaluation premium is worth paying.
- Headcount timing. Approved budget and approved headcount do not always align. C2H lets the client start the work immediately with a path to permanent when headcount clears.
- Candidate due diligence. Senior candidates increasingly want to evaluate a client before committing. C2H gives the candidate a real look before they leave their prior role.
When C2H is the right call
- The client is uncertain about fit on a specific role or the role definition itself.
- Headcount is pending approval and the work cannot wait.
- The candidate is strong on paper but new to the client's domain or stack.
- The client has been burned by mis-hires in a specific role category before.
When direct-hire is better
- The role is well-defined and the candidate pool is strong.
- The candidate is senior and will not accept contract terms.
- The organization prefers the commitment signal of an FTE offer for relationship reasons.
- The comp structure (equity-heavy, long vest, unusual benefit mix) does not work on a contract basis.
The contract's commercial shape
Bill rates during the contract period are typically higher than what the client would pay in salary-equivalent terms, because they cover:
- Payroll taxes the staffing firm pays on the contract employee's W-2.
- Benefits (health, retirement, PTO) for the contract period.
- The staffing firm's margin and placement cost.
Once the candidate converts to FTE, the client's cost shifts to the salary structure — typically lower hourly cost than the contract bill rate, but now the client covers benefits, taxes, and the stable employment relationship.
Conversion fees in detail
A typical conversion fee structure:
- 20-25% of first-year base salary if converting at month 3.
- 15-20% if converting at month 6.
- 10-15% if converting at month 9.
- 0% at month 12 (where the contract includes this clause).
Some firms charge a flat fee that decreases over time rather than a salary-percentage. Either way, the economic design is the same: the firm earns its fee for the recruiting and the contract-period employment, and the fee amortizes over the contract time already served.
How Thoughtwave approaches this
Our workforce practice runs C2H engagements across software engineering, data, AI, security, and cloud categories. We structure contracts transparently, with the conversion schedule agreed upfront, and we prep both sides (client and candidate) for the evaluation period so the conversion decision is based on real performance, not ambiguous signal.
For deeper context, see our IT Workforce Solutions service and the IT staffing answer.